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90 percent of homebuyers searched online when hunting for a new home

A new collaborative report by Google and the National Association of Realtors (NAR) has uncovered some interesting trends and insights into the ways digital media is used in the home buying process. One of the most eye-catching statistics included in the report is that 90 percent of American homebuyers used online resources while searching for [...]

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Loyalty doesn’t pay when it comes to mortgage renewals

A Bank of Canada study found that loyal bank customers don’t get best deal when they renew mortgage. People who switch and first-time buyers do. Everyone you deal with would like you to believe there are rewards for your loyalty. They may offer a better price, a bundling discount, or less tangible things like superior [...]

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It’s love at first sight for most new homebuyers

Looking for a perfect home can be an emotional roller-coaster, but a new study suggests finding the right property often comes down to love at first sight. In its report titled Psychology of House Hunting, the Bank of Montreal found that 80% of prospective homebuyers know if a house is the right one for them [...]

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Harder for Gen Y first-time home buyers to get into market?

Andrew MacLeod is part of demographic that apparently is being priced out of Canada’s housing market, but that didn’t prevent the 34-year-old from finding a way to buy his first home. MacLeod and his wife, 33, overcame current economic hurdles such as high property prices, tighter lending conditions and shaky job markets to purchase their [...]

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Home Improvements Sellers Should Avoid

Everyone knows that a home’s features can make or break a home sale, and that’s truer now than ever. But when it comes time to sell your home, not all home-improvement projects are created equal. While some home improvements are worth the time and money that you put into them, just as many are not, [...]

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